Keyword research
I reassess the target terms and the opportunities the page is missing.
Content Optimization
You already have the pages. I get them moving again.
I optimize published content that's stopped growing: reassessing search intent, restructuring the page, rewriting metadata and internal linking, prioritized by real impact.
Let's talk From €80 / page
What I can do for you
The scope of work, in detail.
Search intent analysis
I check whether the page format matches what the SERP is actually delivering.
Content restructuring
Hierarchy, missing sections, removing repetition and outdated content.
Metadata
Title, meta description, and heading structure rewritten.
Internal linking
A linking plan between relevant pages, in both directions.
On-page optimization
Alt text, formatting, readability, and scannability elements.
What you get
Concrete deliverables, not promises.
- The optimized page, in an editable format
- A short report on what changed and why
- New set of metadata
- Recommended internal linking map
- Prioritized list of remaining actions
Who it is for
Who usually works with this service.
- Companies with large content archives
- Online stores with weak category pages
- Agencies taking over accounts with history
- Startups after a rebrand or repositioning
- Marketing teams with declining traffic
How we work
A short process, with no unnecessary steps.
- 01
Audit
I analyze current performance and we decide which pages are worth the effort.
- 02
Research
Keyword research and intent analysis for each selected page.
- 03
Prioritization
We order pages by upside potential, not by workload.
- 04
Optimization
I work on content, structure, metadata, and internal links.
- 05
Delivery
I hand over the optimized pages plus implementation recommendations.
Relevant experience
The experience behind Evo Digital.
Optimization for already-published pages, based on what the content and SERP actually show, not on ranking promises.
Areas of work
- Keyword research
- Search intent
- Content audit
- Content refresh
- Title optimization
- Meta descriptions
- Heading structure
- Internal linking opportunities
- Semantic relevance
- Content gap and competitor analysis
SEO decisions based on relevance, search intent and content quality — never promises of guaranteed rankings. We don't guarantee Google rankings and don't publish results we can't document.
Editorial archives
Refreshing old articles that still attract residual traffic.
Category pages
Adding the informational content missing in e-commerce.
Sites after migration
Restoring content coherence after structural changes.
Duplicate content
Consolidating pages that compete with each other.
Pricing
Transparent rates, agreed before we start.
Content Optimization
From €80 / page
Includes keyword research, intent analysis, structure, metadata, internal linking, and on-page optimization
For large volumes: Custom Quote.
How the final price is set
- A written estimate before we start, covering scope and deadline.
- No hidden costs and no invoices above the estimate, as long as the scope stays the same.
- Discounts for high volumes and ongoing collaborations.
Experience verified through Upwork
Verified Upwork track record.
- Top Rated Plus
- Upwork status
- 100%
- Job Success Score
- 5.0 / 5
- client rating
- 39
- completed projects
- 796
- hours worked
Figures taken from Theodora Șerban's public Upwork profile. They represent a verifiable professional track record on the platform; Upwork does not certify or endorse Evo Digital.
You work directly with the specialist, under NDA whenever the project requires it, with delivery in Romanian, English and French.
FAQ
Frequently asked questions.
How do you choose which pages to optimize?
I prioritize the ones with demonstrable potential: rankings on the edge of page one, declining traffic, or topics close to the business goal.
Do you guarantee ranking improvements?
No. No serious provider can guarantee rankings. What I guarantee is a page that's significantly better than the current one, in terms of content and structure.
Do you also implement the changes on the site?
I deliver the optimized content ready for implementation. I can also implement it myself, if given CMS access.
Do you need Analytics access?
It helps a lot. With access to Search Console and Analytics, prioritization is considerably more accurate.
How soon do you see results?
Usually between 4 and 12 weeks after reindexing, depending on competition in the niche.
Related services
They work well together.
Let's talk.
Tell me what you need delivered and you get a clear estimate of scope, timeline and cost — usually within the same business day.